LinkedIn is rolling out a brand new function that permits customers to schedule posts to ship at a later time.
The Microsoft-owned social community has seemingly been testing the brand new function for a number of months already, in accordance to at least one online report courting again to August, however it appears that evidently it’s now ramping up the rollout, in keeping with a rising variety of stories throughout social media.
Matt Navarra, a social media marketing consultant and famend tipster, confirmed yesterday that he was now seeing the post-scheduling function contained in the Android app and on the LinkedIn web site itself. Internally at TechCrunch, it’s a little bit of a blended bag with a few of us seeing the function and others not, nonetheless it does appear to be restricted to the online and Android for now.
People who do have the function will see somewhat clock icon beside the “publish” button inside the message compose field.
When the person clicks on the clock icon, they’re introduced with an choice to decide on a selected date and half-hourly slot that they wish to schedule their publish for.
Whereas hundreds of thousands of entrepreneurs, influencers, and “thought leaders” the world over will little question rejoice at this new function, it’s value noting that comparable performance has been out there for some time already by third-party platforms reminiscent of Hootsuite and Buffer. Nevertheless, not everyone seems to be comfortable giving third-party platforms entry to their LinkedIn accounts for data-privacy causes — plus, native performance is almost at all times extra handy, notably for individuals who solely wish to share a selected piece of content material to their LinkedIn followers.
In fact, native post-scheduling has at all times been a reasonably notable absence from such a widely-used social community as LinkedIn which claims some 875 million members globally. The likes of Twitter (by way of TweetDeck) and Fb have provided scheduling for some time already, to not point out e-mail purchasers reminiscent of Gmail which let you ship messages whilst you’re quick asleep.
TechCrunch has reached out to LinkedIn for extra info on the brand new post-scheduling function, together with when everybody can count on to have entry. We’ll replace right here when, or if, we hear again.